Still Want More Business And Sales? Read More On How Social Media Can Help You!

You Know We Love Social Media!

Social Media is the we always recommend for any business we meet to amplify their marketing message message they are spreading through networking, referral marketing and reputation building.  These are our three favourite low cost methods for anyone to market their product or service.  All it takes from social media is time, a few inexpensive online tools, and a commitment and willingness to give it a go each an every day.

We have been active on social media platforms since 2003 when we signed up for Flickr, 2005 on LinkedIn, 2007 on Facebook, and 2008 on Twitter etc.  This dedication time and effort has helped us grow our business over the last few years and we have never regretted the time and effort we have put into it.

The biggest issue we find is people remain unconvinced on the time they need to need to make for their “return on investment” so won’t put the effort in, run out of ideas of what to say or don’t want to invest their time learning their social media  trade.

Learning To Do Your Social Media Homework

So if you’re going to do your social media homework to help build you business, where are going to learn about the latest techniques, networks, hints, tips and tricks.

There are thousands of blogs, websites, experts out there that can help you understand, master and conquer your social media.  We reference many of themselves many times in this blog.  Some our favourites over the last year have been Red Web DesignMelonie DodaroSarah SantacroceJeff Bullas amongst many others.

Locally we know many great experts, and one we have had the pleasure to know and work with for the last few months is Tim Rees with MidWeb Services based in Abbots Bromley in Staffordshire.

Tim Rees - MidWeb Services - Social Media Champion

Tim Rees – MidWeb Services – Social Media Champion

Why You Need To Listen To What Tim Has To Say About Social Media?

Sign Up For The MidWeb Monthly Magazine Here

Tim Rees is one of the best thinkers on the subject of social media we have met in the area.  Tim is always keen to share his knowledge with local businesses in the region so that they can manage their digital marketing, online marketing and social media to best effect and maximise their sales in a cost effective manner.  Do him a favour by subscribing to his magazine!

Tim started a great new digital magazine – The MidWeb Monthly Magazine – this February with 4 great articles such as :

  • Getting Started On Facebook
  • Using Video Marketing To Attract More Leads And Sales

The second edition is now available to download and includes great articles such as:

Social Media Reading Heaven!

Social Media Reading Heaven!

  • How to succeed on Instagram (a real gem)
  • Why social media really matters (another winner)

Sign Up For The MidWeb Monthly Magazine Here

Reading these articles once per month is a great way for anyone wanting to know more about how to get the most out of social media and digital marketing in a an easily accessible format that they can study at their leisure.  How easy is that!

Your Social Media Homework Call To Action

So sign up today for Tim Rees magazine today and start learning more on how to do social media better!

Sign Up For The MidWeb Monthly Magazine Here

Contact Tim Rees today if you have any social media or digital marketing needs for your business – you won’t regret it.

Look out for a forthcoming google hangout with Tim Rees  where we will tackle many more subjects for your benefit.

The Conspicuous CBM Call To Action

If you know of any other great experts or events in Staffordshire or the WestMidlands which we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

BforB Networking Event

BforB Member In Staffordshire? Attend Networking Fundamentals Training Stafford 24th April!

BforB Fundamentals Of Networking Training

BforB Fundamentals Of Training Workshop

BforB Fundamentals Of Training Workshop

CLICK HERE TO BOOK ON FACEBOOK

Do you have your diary for next week at hand?  Do you know the Arthur Findlay Centre In Stafford?  Struggling with your BforB Networking activity?  Want to get better and make more money networking.

This event is by Invitation only – Invitations are sent via email or via Facebook.  Please contact sarah.white@bforb.co.uk for further information or to book your place!

Why Should You Go For BforB Networking Fundamentals Training

“Our ‘Fundamentals’ training will teach you the fundamentals of BforB and how to best use to benefit you and your business.  Business relationships take time to develop but when they do, there’s no limits to the benefits you and your business will gain. That’s the beauty of the BforB referral marketing platform.

Learn how to generate sales, grow your business and gain maximum return on investment from your membership!  Learn and grow through the support available to you.  This training opportunity is free to members – unless you book a seat and do not attend. Spaces are limited so if you do not attend we will need to invoice you £15.00 plus VAT.

What will I learn?

  • The fundamentals of BforB and how it can grow your business
  • The 60 second sensation and how to do it well
  • The secrets of a successful spotlight
  • Sharing a memorable learning point
  • How to get the most of 1-2-1’s • Uncovering the magic of referrals”

Networking Training Event Details:

  • Friday 24th April – 9:30am – 1:30pm
  • This training opportunity is free to members – unless you book a seat and do not attend. Spaces are limited so if you do not attend we will need to invoice you £15.00 plus VAT.
  • Venue – Arthur Findlay Centre In Stafford?
Arthur Findlay Centre In Stafford?

Arthur Findlay Centre In Stafford?

This is a great opportunity to grow your network, build relationships with the wider BforB community and to strengthen existing relationships through networking in an educational environment.

So that date for your diary is Friday 24th April 2015 – CLICK HERE TO BOOK ON FACEBOOK

For more information about this Networking Training Event on Friday 24th April 2015 at Arthur Findlay Centre In Stafford, please contact Sarah White at  sarah.white@bforb.co.uk

CLICK HERE TO BOOK ON FACEBOOK

Please let all your friends and business acquaintances know through the normal social media channels by reposting this wherever you find it – Twitter, LinkedIn, Facebook or Google+.

Look forward to meeting local business ourselves on the day.

The Conspicuous CBM Call To Action

If you know of any great Staffordshire / West Midlands business networking or referral marketing events we can share with the world – let us know via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Ted Loves Referral Marketing and Referrals

Want More From Your Referral Marketing Efforts? Read “Refer, Refer, Refer”! – The Update

Last week we announced the publication of "Refer, Refer, Refer" - you guide to business networking and referral marketing.  What has been the response so far?

“Refer, Refer, Refer” – Your Introduction to Referral Marketing!

Now available across the Midlands is “Refer, Refer, Refer”, a short but very readable booklet on referral marketing co-authored by Stuart Walton from Conspicuous CBM and Ross Lowe, from Ross Lowe Copywriting!

This book is a free ebook to download on the Conspicuous CBM website as a thank you for subscribing to our newsletter – CLICK HERE.

It is also now available to buy as a hardback book thanks to Print Monster in Cannock, with all proceeds going to one of our favourite local charities – The County Air Ambulance Trust.

What Will I Learn About Referral Marketing?

There following are the key takeaways:

  • It’s all too easy to fall into the trap of feeling that business networking is getting you nowhere. Why is this?  Because if you don’t network, you won’t get the referrals!
  • Stop finding excuses and get out there! It’s never as daunting as you think – and we will show you how to plan ahead for a great, productive meeting that gives you the best chance of bringing in those referrals!
  • The confidence that you can gain from networking shouldn’t be underestimated in the slightest!  As you mix with new people, you’re getting the opportunity to tell them all about something very important to you and close to your heart: your business.

Who’s Reading This Great Book On Referral Marketing

We have been on Instagram over the last few weeks, and taken dozens of photos of local businesses reading their copy of “Refer, Refer, Refer” so they to can become referral marketing superstars.  From Young To Old, there is no shortage of eager readers from this who are new to networking, to those experienced businesses  who have even helped run referral marketing groups with us.

I’m Convinced – How Do I Get My Copy Of “Refer, Refer, Refer”?

Look out for the Paypal button & CLICK TO DONATE
Your Referral Marketing Bible "Refer, Refer, Refer"

Your Referral Marketing Bible “Refer, Refer, Refer”

Thanks to the generosity of Osmond Maguire from WT Designs in Rugeley, a landing page has been created where you can get your personalised copy of “Refer, Refer, Refer” sent to you by post for the price of £4.97 including P&P – all funds going to The County Air Ambulance Trust.

Be like these referral marketing superstars who have generously donated and get your copy of “Refer, Refer, Refer” online today!  It’s your best investment to get more referrals for your business today!

Look out for the Paypal button & CLICK TO DONATE

Your Donating Call To Action

So don’t delay, get your copy today!
Look out for the Paypal button & CLICK TO DONATE

If you a running your own networking groups like Jaz Greer or Sarah White then talk to us via LinkedIn about getting some bulk copies of “Refer, Refer, Refer” available to your members in exchange for a donation to The County Air Ambulance Trust.

The Conspicuous CBM Call To Action

If you know of any other great experts from Staffordshire, the WestMidlands or beyond whose ideas we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Ted Loves Blogging

Want More Sales? 8 Great Reasons Blogging Brings You More Leads And More Business!

We can talk enough about Blogging here on this site.  We know many people find it hard to imagine doing on a regular basis or think they have something worthwhile to say, but the Stats show that who do succeed, and those who don't are missing a big trick for low cost marketing activity.

Still Not Blogging – Why Not?

Ted Really Loves Blogging

Ted Really Loves Blogging

If by now you don’t know that we really are big fans of blogging and generating content marketing every day to help you promote your business then please let us remind you once again.  It works so well for us to grow your reputation and generate sales leads and business opportunities.

Our favourite web based CMS platform is of course WordPress to do this, but we are also fond of LinkedIn Posts too for people brave enough to start blogging.

With many of the people we have mentored in order to grow their leads, opportunities and sales, we clearly favour networking and referral marketing along with reputation building (e.g. Blogging and Testimonials) with a healthy dose of social media to top all this up.

Clearly many people we meet find the idea of blogging or writing on a regular basis a mental and sometimes physical challenge.  They find it difficult to think of things to say or the confidence that their story will be of interest.  Some like Paul Woodcock from PJW Accounting have risen to the challenge and are reaping the rewards in new and unexpected ways..

Above all many don’t think the time and effort justifies the reward.

So we are always happy to see some great stats to back-up what we see and the anecdotal evidence we collect eavery day.

No More Excuses – 8 Great Reasons To Start Blogging Today

Originally published March 2015 as a blog post on their website, this excellent essay on the topic of why blogging was entitled – “Still Not Blogging? Here’s 8 Reasons You Can’t Ignore It Any Longer”.  We think this gives some great ideas and stats for all those people still making excuses to on why they can’t start blogging.

Have you not started blogging yet? Do you know why you simply must not wait any longer?

If you have your website up and running but want more traffic and better SEO then blogging is the way forward. Blogging should be more than just a diary of your day, you need to think of ways in which you can educate and entertain your readers to encourage them to read and share.

To help explain why having a blog is essential C J G Digital Marketing have created the infographic below.

8 Reasons Why You Can't Ignore Blogging!

8 Reasons Why You Can’t Ignore Blogging!

 

You will see some great facts and ideas about blogging in this great infographic such as:

  • Blogs are a grew source of content rich in keywords which helps you be found and rise in organic search.  Fresh and regular content is the key.
  • Companies blogging 15 times a month, get 5 times more traffic than those who do nothing!
  • Increasing your blogging frequency from 3 times a month to 8 times a month can double your leads.
  • Hubspot says that 79% of all those businesses that blog got a positive ROI.
  • And do forget the benefits in terms of reputation, authority, building a social media presence etc. etc. etc.

Go to the main blog post by RED WEBSITE DESIGN BLOG to see this great infographic in its original size to learn more about why blogging is a must today!

Follow RED WEBSITE DESIGN BLOG on TWITTER for more great digital marketing tips.

Your Blogging Call To Action

We have managed 289 posts in 303 Days this blog has been in existence from late May 2014 i.e. 95% of those days we have published something.  A massive commitment but we can see the massive long-term gain in terms of reputation and authority translating itself into opportunities and then sales.  Plus it has been fun too!

So no more excuses – if you can’t find find the time or energy to do it yourself, or still don’t think this applies to you then you have to reflect hard about the future success of your business.

The real hard question is then – is this another reason not to refer you if you can be organised enough to do something on blogging a few times a month!

So still stuck for ideas, then do what Katie did and talk about your entrepreneurial journey, it is relevant and interesting, and will show that you are different and better than the rest of your competitors.

Still too scared to do start blogging on WordPress or another web platform, then use LinkedIn.  But don’t forget on LinkedIn it is about sharing wisdom and experience, not peddling your products and services.

The Conspicuous CBM Call To Action

If you know of any other great experts from Staffordshire, the WestMidlands or beyond whose ideas we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Ted Really Loves Video And Videos

Want More From Your Networking? Study The 9 Steps To Failure Video Series

A few weeks ago we published a couple of posts on why Video makes for great content marketing for your business.  We are delighted to share the videos produced to date in the 9 Networking Failures series by Tony Walton from Excelsier below - enjoy

We Love Video For Content Marketing!

A few weeks we talked about how much “We Love Content Marketing” where one of the 26 types of content that we can all produce and share to acquire and retain customers are Video – see below.

Social Media Explorer (via RED WEBSITE DESIGN BLOG based in Cheshire on their Blog in November 2014) have put together this great infographic below with their take on content marketing which also includes a list of 26 types of content you should create and share.

Video One Of The 26 Content Marketing Basics

Video One Of The 26 Content Marketing Basics

Why Is Video Important For Your Business?

Video is a great visual way of showing your ideas, presentations or data in a way which is easily understandable, shareable and sticks in the brain of your audience, therefore building your creditability, reputation and in the long run your sales, leads and business opportunities.

Specifically it is great to record knowledge like “How Tos”, testimonials and a whole host of content that audiences lap up.  Youtube is the world’s second biggest search engine after Google, and both belong to the same company.  With Google+ linking this activity for SEO on your website, you can’t afford not to do it.

With an iPhone, you have the perfect tool to record events, interviews and testimonials on the fly – need help to do tho better – we recommend Steve Cranston from Lilac Films as an excellent tutor.  See his presentation given to the March Stafford One2Three Club below explaining why video is vital for your business:

The Nine Steps To Networking Failure Video Series

We have tried several great online and offline solutions to producing great instructional videos.  We have to admit we are not expert in digital movie making or have graphic design skills to produce a video that is credible.

We have been lucky that our old friend Tony Walton from Excelsier is fast becoming a dab hand at Moovly and has tuned this presentation that we have on Slideshare from this:

into this YouTube list (currently with 4 videos to represent the first 4 failures):

This is a complete transformation of the presentation into something memorable and understandable.  If you have a similar project then most importantly it is shareable on all your social media channels (that appeals to your audience) in bite size pieces.

As more videos in the series are produced we will be adding it to our YouTube playlist – The 9 Steps To Fail At Networking Videos etc via Excelsier – check it out and play it all the way through for yourself.

Your Video Call To Action For 2015?

Have you a great set of facts, thoughts or presentations that you want to share with the world?  If you answer yes, then get yourself into video now.

Either make your own on your desktop or online, or contact your local video design or social media professional to do this for you.

Look out for more from us or Excelsier soon online showing off how to use video to best effect i.e. grow your reputation, leads, opportunities and of course sales.

 

Video is one of the 26 great Content Marketing tools you have at your disposal – use it now in your business!

The Conspicuous CBM Call To Action

If you know of any other great experts from Staffordshire, the West Midlands or beyond whose ideas we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Staffordshire Chambers Bring You Great Networking Sales Training & Mentoring Events!

Startups? Want More Business? Latest Stafford One2Three Club Presentations Now Live!

THE STAFFORD ONE2THREE CLUB

Stafford 123Logo

Stafford 123Logo

Tuesday at Stafford College – The Riverside Restaurant the One2Three Club met in Stafford for the second time in 2015 – attended by over 32 local businesses.

Stafford One2Three Club

Stafford One2Three Club

Continuing to build on the huge success of its Ready for Business programmeStaffordshire Chambers of Commerce has created a business support service for all new and young Staffordshire businesses – the One2Three Club.

Acting as a support hub for young businesses, this service will provide post-start support for businesses that are up to 3 years old with 3 employees or less, helping them in the early stages of their business journey to ensure a prosperous future across the County.  The One2Three Club provides access to mentoring and invaluable workshops as well as offering advice, support and expertise.  The aim is to help you – the small business entrepreneur and startup – create a network for your business through regular networking opportunities with the many other businesses in a similar position.

The Presentations From Tuesday’s Stafford Meeting

The meeting was attended by 32 local businesses from around Stafford Borough.  The meeting, chaired to perfection by well known local film maker, Steve Cranston from Lilac Films, followed a set agenda where each of those who attended gave an elevator pitch promoting their business and specifying the referrals they are looking for.

This was followed by the member spotlight by Steve Cranston of Lilac Films on his business which proved conclusively that talking to him on his “Top Tips For Using Film To Promote Your Business”. This we have uploaded up on Slideshare.

The educational slot entitled “Social Media For Startups” was presented by well known local expert, Philip Oakley from Outserve.  This presentation has also been uploaded up on Slideshare.

Both Steve Cranston and Philip Oakley have generously said that they will be very happy to have 121 meetings with all those who attended yesterday’s meeting to see how they can help their business grow and prosper.  Don’t ignore their kind offer and take them up.

The 2015 Plans For Stafford One2Three

Feedback from Tuesday’s meeting was excellent, and we are looking forward to welcoming more members on top those who signed up originally to the next meeting on Tuesday April 21st.  Look out for news on who will be presenting at the meeting soon.

Many thanks to Stafford College for hosting the meeting yesterday and making sure the 32 businesses were well fed and watered.  Thanks to the One2Three Club members for looking after all the guests.

Your Stafford One2Three Club Call To Action

Look forward to meeting yet more great new startups and businesses during 2015 at the One2Three Club in Stafford at Stafford College.  If anyone knows of a local Stafford based banker or insurance broker that should be at the One2Three Club meeting each month to introduce new business to the group or to help group members please let us know via the comments or LinkedIn.

Please do let your fiends and colleagues know about the One2Three Club through all social media channels – Twitter, LinkedIn, Facebook and Google+.

Please follow One2Three Club on Twitter for news and updates aimed at small companies and new startups in Staffordshire.  Look out for more photos from Tuesday on Instagram.

The Conspicuous CBM Call To Action

If you know of any other great events in Staffordshire or the WestMidlands which we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

FSB Networking

Want More Sales? North Staffs FSB Networking Meeting – 7 April 2015 6pm

North Staffs FSB Networking Meeting – 7 April 2015

The next networking event put on by the North Staffs FSB Branch in Newcastle-under-Lyme is being held on 7th April 2015 at 6pm – CLICK THIS EVENTBRITE LINK TO BOOK YOU PLACE NOW

Come along to network, make business contacts and get to know other professionals living and working in North Staffordshire.

The guest speaker is Len Foster, Vice president of the PSA Staffordshire, whose talk will be “LinkedIn – Are you getting the best out of it?

A Typical FSB Networking Event

A Typical FSB Networking Event

What Will You Hear At This Networking Event

Len Foster Networking Guest Speaker

Len Foster Networking Guest Speaker

Len will provide a complete blueprint of the basic information you need to optimise your Linkedin profile and a strategy for business growth

Book your place now – we keep selling out – so get in quick! – CLICK THIS EVENTBRITE LINK TO BOOK YOU PLACE NOW

New To FSB North Staffs Monthly Networking

Join us on April 7th at the Borough Arms Hotel, Newcastle-under-Lyme ST5 1HX & the schedule is as follows:

  • 6PM – 6:30PM Registration, Open Networking and Refreshments
  • 6:30PM – 6:35PM Welcome from your FSB Team
  • 6:35PM – 7:10PM Introduce your Business
  • 7:10PM – 7:45PM Speakers: Len Foster
  • 7:45PM – 8PM onwards Q&A / Open Networking

Cost is FSB Members – FREE; Guests – £10

We have limited spaces available. To avoid disappointment please book your place in advance by clicking the button below.  Free car parking in the Hotel Car Park ( at the rear of the hotel ) or in the Adjacent Municipal Car Park.

How To Book For The Networking

For more information and to confirm attendance please book via the CLICK THIS EVENTBRITE LINK TO BOOK YOU PLACE NOW.

If you have any questions please contact – Karen Hays- secretary@nsfsb.co.uk

Let all your friends and business acquaintances know through the normal social media channels.

Look forward to meeting local business ourselves on the day.

The Conspicuous CBM Call To Action

If you know of any great Staffordshire / West Midlands business networking or referral marketing events we can share with the world – let us know via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

PJW Accounting Tax Logo

Want More Control Over Your Finances? Invest In The Xero Accounting Package Today!

Get Your Finances Right With Xero

Occasionally we like to share information on other topics from top local experts.  We especially like tips or ideas to help you save money for you and your business, and helps you manage your business in a more straightforward and simplified manner!  And we especially love Xero Accounting software.

This post is shared with you yet again thanks to Paul Woodcock, Director of top local accountants PJW Accounting based in Rugeley.

Paul Woodcock - PJW Accounting - He Loves Xero!

Paul Woodcock – PJW Accounting – He Loves Xero!

WHAT IS XERO?

xero beautiful-accounting-software

xero beautiful-accounting-software

Xero is an accounting software provider that offer a cloud-based solution for owner-managed businesses.

Stuart Walton, the founder of Conspicuous CBM is a qualified Chartered Accountant, and he loves Xero.  We use Xero in our own business for several years now.  We can’t recommend it highly enough, an encourage everyone one we meet to try it out.  If you are serious about growing your sales through networking, referral marketing, social media etc. then you need the accounting tool that will let you know you are on the right path to success.  That financial tool for us is Xero every time.

See our testimonial below!

WHAT ARE THE BENEFITS OF XERO?

According to Paul on his Blog, Xero comes with the following benefits :-

  1. It is cloud-based and therefore can be accessed from anywhere;
  2. It has automatic bank feed capability. That means transactions from your bank account are automatically fed into the software without the need for you to tediously enter them manually;
  3. It automatically matches payments and receipts to purchase and sales invoices, saving you the task of manually matching receipts and payments to invoices;
  4. If you send out regular invoices each month to the same client for the same amount and service you can automate your invoicing to them, saving time each month;
  5. The automation built into the software will dramatically cut down the time you spend on your bookkeeping, leaving you more time make money in your business;
  6. It produces elegant-looking invoices which can be e-mailed direct to your clients. The system will even tell you whether your customer has clicked to view their invoice;
  7. It is simple to use and understand;
  8. Support is available 24/7 at no extra cost;
  9. You can scan/photocopy/take a picture of all your invoices and upload them to Xero, meaning you can throw away all those receipts and go paperless!;
  10. Both you and your adviser will have access to your records, meaning they can work more closely with you;
  11. Your data is automatically securely backed-up;
  12. Provided you regularly update your information will be constantly up-to-date making your management information more useful;
  13. There are a host of useful add-on services, such as debt collection, receipt management and payroll, you can subscribe to to help manage your business at a very low cost;
  14. There is a free Xero app you can download for your smartphone which will enable to keep up to date with your finances on-the-go;
  15. The software is fully integratible with CRM software such as Capsule;
  16. There are packages from £2/month up to £25/month depending on how complex your business is, making it affordable to all.

As Paul says in his article: “We use Xero for our own accounting and since switching from Quickbooks, and before that Sage, we have never looked back. All the above are not from promotional blurb we have been supplied with by Xero, they are our opinions on how we have found the software compared with other products on the market.

We agree totally with all Paul’s 16 points and would add many more of them including online filing of VAT returns which are simple to do; reporting which is comprehensive, elegant and useful; and constant improvements and enhancements to functionality as see recently with Payroll, which are delivered to you almost on a monthly basis at no extra charge.

Who Else Loves Xero On Social Media

Our friend Paul Thompson from All-In-One Business Services Ltd has just launched his own YouTube Channel where talks about his love of Xero, and he invites people he meets to do the same.  Watch Vicki Evans from Walkmill Botanicstell Paul why she loves Xero.  Watch out for more videos from Paul coming soon.

Your Xero Call To Action

To try Xero for free for 30 days – USE THIS LINK – find out the benefits for yourself.  You won’t be disappointed.  If you need to ask any questions about this fantastic tool which will keep you on track of your finances, then feel free to ask Paul or us via LinkedIn.

Plus if you want to also talk to Paul on all of his top tax tips to help your business save real money then do the following:

The Conspicuous CBM Call To Action

If you know of any other great experts from Staffordshire, the WestMidlands or beyond whose ideas we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Coffee Connects Networking

Want More Sales? Cake & Business Networking Group Stoke – Tuesday 14 April 6.30-8.30pm

What Is The Coffee Lounge Connects Networking Group?

Coffee Lounge Connects Networking Meeting

Coffee Lounge Connects Networking Meeting

A Stoke based open-networking club has launched very successfully in 2014 (& now celebrating its first anniversary) through the efforts of local businesses in conjunction with the Coffee Lounge in Burslem, Stoke-on-Trent will be meeting again in April.

This is highly recommended by us to attend.

When Is It?

The next meeting is Tuesday 14th April (for this month only due to Easter holidays) at the Coffee Lounge, Burslem, Stoke-on-Trent, ST6 2AA from 6.30-8.30pm and thereafter every first Tuesday of each month for the rest of 2015.

Come along to network, listen to the guest speaker, make business contacts and get to know other professionals living and working in Stoke and Staffordshire in an informal environment + enjoy some great food and coffee from the Coffee Lounge itself.

Where Is The Networking Taking Place!

Where Is The Networking Taking Place!

Who’s The Guest Speaker For This Next Networking Event?

Paul Farmer OBE, Managing Director of Wade Ceramics - Guest Networking Speaker

Paul Farmer OBE, Managing Director of Wade Ceramics – Guest Networking Speaker

We’re pleased to have joining us Paul Farmer OBE, Managing Director of Wade Ceramics as our guest networking speaker this month.

Wade Ceramics is a market leader in the design and production of high-quality ceramic products, and their porcelain flagons for the international distilling industry are renowned the world over. Their philosophy is that quality is paramount at every stage of the manufacturing process; from product innovation to customer service; and their state-of-the-art technology combined with traditional craftsmanship and expertise in the medium is what sets them apart.

Wade Ceramics Products

Wade Ceramics Products

How Do I Book?

For more information and to confirm attendance on 14th April 2015 please contact:

connects@thecoffeelounge.org.uk by email or via www.thecoffeelounge.org.uk

“There will be your normal opportunity to meet and network with other business’s in the area, find out about interesting projects that are happening in and around Stoke-on-Trent and importantly to inform people about what it is you do and the services you offer, and all for just £10.”

Please let all your friends and business acquaintances know through the normal social media channels by reposting this wherever you find it – Twitter, Linked-in, Facebook or Google+ – just ask them to confirm attendance with the team.

Peter, Russell, Dave, Jez and Ellie from the Coffee Connect team look forward to meeting local business on the day.

The Conspicuous CBM Call To Action

If you know of any great Staffordshire / West Midlands business networking or referral marketing events we can share with the world – let us know via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE

Google+

Want More Business From Google+? Get Some Training Derby 27th March!

What Is Google+?

Google+ is according to Wikipedia:

Google+

Google+

A social network and social layer for google services that is owned and operated by Google Inc.  Google+ launched in June 2011 as a social network. Features included posting photos or status updates to the Google Plus stream or interest based communities, the ability to group different types of relationships (rather than simply “friends”) into Circles, a multi-person text and video chatroom called Hangouts, events, location tagging, and the ability to edit and upload photos.

Google describe Google+ as “a social layer across all of Google’s services”, allowing user to share their identity and interests.  Approximately 540 million monthly active users make use of the social layer by interacting with Google+’s enhanced properties, like Gmail, +1 button, and YouTube comments.

Why Do I need Google+ For My Business?

Ted Loves Google+

Ted Loves Google+

Here is 5 reasons you should be using Google+ from Jaz Greer from Make A Difference:

  1. Using Google+ will help you connect more with the Number One Search engine in the world, Google Search, and the Number Two search engine in the World, Youtube! which means more chance of your content and website being shown in search results!
  2. Content posted publicly on Google+ is Indexed by Google Search and this contributes to your Business Keywords being found and shown in Search results!
  3. Google+ Business Pages are now central to Google My Business and these help you to interact directly with potential customers through the family of Google!
  4. More Businesses are moving their Social Networking and Marketing to Google+ because of the Google Search advantages, and this means more potential prospecting opportunities for your Business!
  5. Google+ has great Business Networking features such as Communities, Hangouts and Events which not only provide low cost event planning, great places to engage other Businesses and low cost webinar and video conferencing, but they help you build a following and increase your Networking engagement and interactions!

 Google+ Hangout With Jaz Greer

We talked recently to Jaz Greer from Make A Difference on a recent Google Hangout which is now available on Youtube.  We discussed Google+ and how it must be in the social media arsenal of all small businesses.  Some great points and nuggets of advice from Jaz Greer which we urge you to check out by watching the video below.

If you want to talk to Jaz Greer on more of his toptips to help your business make the most out of Google+ and social media platforms then:

If you like these Google+ tips then please do share it across Twitter, Tumblr, Facebook, LinkedIn and Google+ – where you will find Jaz Greer active on each social media platform!

Want To Know More About Google+

Jaz Greer is running a Google+ workshop in Derby the morning of Friday 27th March which will cover the following:

  • Why Google+?
  • The Benefits of Google+ for your Business
  • Tour of the Platform
  • How to Post
  • What’s Next for My Google+ Usage?

Venue – The Community Enterprise Centre, Sheridan Street, Sinfin, Derby, DE24 9HG between 10am & 12pm.

Interested – BOOK HERE NOW VIA EVENTBRITE

Can’t make the 27th March, then go on the course on 21st April.

Your Google+ Call To Action

A minor investment in sharing this great content on Google+ can make all the difference to you and your ability to connect with your customers – the essence of being in business!

A minor investment in understanding how this works with Jaz Greer on 27th March will make a massive difference on how you will win the Google+ war!

If you want to talk to Jaz Greer on more of his toptips to help your business make the most out of Google+ and social media platforms then:

If you like these Google+ tips then please do share it across Twitter, Tumblr, Facebook, LinkedIn and Google+ – where you will find Jaz Greer active on each social media platform!

The Conspicuous CBM Call To Action

If you know of any other great events in Staffordshire or the WestMidlands which we should share with all our readers then please let us know via the comments or via LinkedIn.

If you want to discuss your referral marketing, social media, business networking needs & how to get the most out of them, then please do get in touch with us via LinkedIn. Feel free to connect with us LinkedIn, subscribe to our newsletter or our Superstars of Networking tips series via this website.

New in business then come along to the One2Three Club – a brilliant new networking concept aimed specifically at you – CLICK HERE FOR MORE DETAILS

Read what our customers say about us on our Testimonials Page – CLICK HERE TO READ

Don’t forget the social media challenge for a great free prize from us – DO THE CHALLENGE